Martin’s Books

Social Media for Business!

(with Anora McGaha)

Social Media for Business is an insider’s guide to online marketing for the small business owner, manager or entrepreneur who wants to build the right multidimensional Web presence. Guaranteed to boost your social networking IQ, this book invests in your future with tips for sustainable tactics and savvy communications that are proven to deliver the real social media ROI – higher levels of customer engagement.

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Social Media for Business Blog

Linking Into Sales: Using LinkedIn to Support the Selling Cycle

(with Greg Hyer)

Your customer wants to know more about you before they trust you with their money. Using the web, customers want to pre-screen the individuals they are working with and expect you to come pre-educated in understanding their business, market and the decision makers. With the cost of interruption-advertising requiring more dollars to get the customers attention, effective business networking is of greater importance than ever before. Professional networking tools, like LinkedIn, can give you a competitive edge when used effectively. Using LinkedIn to support the sales cycle is absolutely critical for today’s sales professional.

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Linking Into Sales Blog

Brossman’s Social Media and Online Resource Directory for Business

Brossman’s Social Media and Online Resource Directory for Business: Social Media and the conversation about your company and yourself are where future customer trust will be built or lost. The question is: Are you part of the conversation? The worldwide presence of you and your business is becoming of greater importance. This directory is a practical review of popular Social Media and the online resources you need to create a definitive presence for your business. Special thanks to the following contributors: Anora McGaha, Dave Baldwin, Heather O’Sullivan Canney, Michelle Gower, Whitney Hill, Pat Howlett, Deidre Hughey, Jay Izso, Beverly Mahone, John M. O’Connor, Wayne Sutton, Karen Tiede and David Williams.

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Finding Our Fire

Enhancing Men’s Connection to Heart, Passion and Strength

“Finding Our Fire” opens a window into a world that most people do not know exists. The frank and fascinating conversation about what it means to be a man serves as a mirror for both sexes to see family history in a new light or take a more enlightened look at a current relationship. This book is a virtual tool kit for resolving issues from the past and installing insight for creating a compelling and passionate future. Because without freedom from our past and clarity about our future, it is difficult to connect to the passion and fire of our life–and without that fire connection, a man either gives up his dreams or feels he has to dominate and control his environment.

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