Sales Coaching

Sales Coaching“If I had eight hours to chop down a tree, I’d spend six sharpening my axe.” – Abraham Lincoln

I will work with you to become unbeatable in your area of expertise and form strategic alliances that ensure your lasting success. When you develop these practices over time, you’ll find that you have no trouble asking for the sale (and getting it).

Your Competitive Edge

Most sales professionals fail because they don’t focus on developing their competitive edge. They settle for getting by instead of striving to be the best of the best. You cannot survive as a commodity in sales. Staying competitive in today’s market requires a high level of discipline. Whether you own your own business or work as a sales professional, I can work with you to develop your personal competitive edge. It’s not just about being faster, cheaper, or better than your competitors. It’s about delivering unprecedented service that your customer can’t get anywhere else. That service starts with your integrity. Regardless of what company you work for, you are capable of delivering excellent service.

Relationship-Based Sales

We’ve all heard before that sales is a numbers game. Most people play the game by churning through big numbers of people and pitching anyone with a pulse. They struggle to make small amounts of money. I advocate a different approach, focusing on quality relationships rather than “throwing mud at a wall.” I can help you to develop a strategic approach to selling, based on building deep alliances with people who are most invested in your success. Even if you’re new to town and don’t know anyone locally, it’s possible to start from scratch and build a tight circle of close relationships and partnerships.

Integrating Personal Reputation online and Social Media for Sales

Social media web sites, such as LinkedIn, make relationship-building easier than ever before. You can use the web to research the people with whom you want to connect. For example, did you know that you can look up sales prospects by name on LinkedIn and find out where they went to school and what associations they belong to? This is only the tip of the iceberg. Most salespeople miss the boat when it comes to social media. I’m not talking about posting pictures of your dog. I’m talking about building quality relationships with real people. I teach techniques for doing this in my classes and workshops, and I can work with you one-on-one to build it into your sales plan.

Ready to roll up your sleeves and get to work? Give me a call and we’ll get started.